CPM Ads Networks - ValueClick Media

What are Ads Networks? -> What are CPM Ads Networks?

ValueClick, Inc. (Nasdaq:VCLK) is one of the world's largest integrated online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and significant revenue for publishers.

Through its individual brands, ValueClick's performance-based solutions allow advertisers and publishers to reach their potential through all online marketing channels, including display advertising, affiliate marketing, lead generation, search, e-mail, and comparison shopping. ValueClick brands include Commission Junction, HiSpeed Media, Mediaplex, PriceRunner, ValueClick Media, and Webclients. For more information, please visit www.valueclick.com.

Generate maximum revenue from all standard in-page and out-of-page formats, rich media, video, e-mail lists and registration paths. ValueClick is specifically designed to meet a diverse set of requirements through our wide range of solutions.

ValueClick an easy way for you to set up banner advertisements (and now pay-per-lead and pop-up windows) on your web site without having to seek individual advertisers. By becoming a member site, ValueClick will provide you with HTML code to insert into your web pages. You will be paid based on the number of click-throughs your site generates.

Like some other Ads Networks, ValueClick is a very easy way to start carrying ads on your web pages. ValueClick sends you the HTML to insert into as many pages as you choose. You do not need to carry the graphic for the banner on your site, and therefore, bandwidth consumption will not be adversely effected.

ValueClick also gives you the advantage of allowing you to choose which ads from their pool of advertisers to run. This is as simple as clicking which you would like to use from the affiliate control panel. This tools gives you the ability to block potential competitors that may be advertising with ValueClick, or block advertisers that you think are inappropriate for your audience. They even include a single check box you can select which allows you to block any gambling, alcohol, or tobacco related ads.

ValueClick also offers several other programs to their publishers including pay-per-lead and pop-ups windows, allowing webmasters to further increase their income.

As with all click-through programs, it will require many visitors to turn a high profit. Very low traffic sites may require several months before receiving their first check (which is sent out when you have accumulated $30 worth of commissions). Assuming you have reached the minimum, checks are now issued bi-weekly (every two weeks).

For most affiliates, you will be paid $0.05 to $0.20 for each click-through your site generates. Large sites with high quality traffic will see the higher rates, while low quality or low traffic sites will often only receive rates on the lower end of the scale.

Given low click-through ratios however, a large traffic base will be necessary to reach these numbers. For example, if you estimate a 0.5% click-through ratio, you would need approximately 10,000 ad views per day to reach $75-300 in monthly earnings (depending on your site quality). However, some very high traffic sites have reported monthly incomes in 5 digits (over $10,000 per month). ValueClick is also well know to pay all member sites like clock work.

Quality of Ads
Once you have started running banner campaigns or other ad formats on your website, you will likely see that most of the offers are the same offers found on many of the CPM ads networks. You will also find that there are a few higher quality campaigns that are not featured anywhere else.

The following is taken directly from ValueClick Media Website:


Maximum Revenue
Our commitment is to helping you earn the maximum yield for your display and registration path inventory by giving you expert tools to earn the highest payouts and effective CPMs possible.

Quality Advertisers
Our experienced national advertising sales team consistently generates high quality, high performing campaigns from recognizable brand advertisers, giving you the benefit of a top-notch sales force selling your inventory.

Advanced Technology
Our advanced user interfaces, optimization technology and reporting systems give you all the controls needed to ensure that you earn the highest revenue possible.

Superior Support
Our experienced publisher support team is well known throughout the industry for providing consultative services that increase your earnings and performance, in addition to all general customer service and account maintenance inquiries.

Display Advertising
Earn revenue through our ad network platform by running ads from hundreds of quality advertisers on your web site. Receive some of the highest eCPM rates with unmatched fill through a wide variety of standard banners, pop-unders and rich media.

Lead Generation
Earn revenue through our affiliate and co-registration platform with some of the highest payouts and new offers to choose from daily. Increase your yield on registration paths, web sites and e-mail lists with lead-based direct offers and our registration path managers.

Sign Up For ValueClick Media Network As Publisher
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